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TEKsystems Product Marketing Specialist in Anaheim, California

This role will lead our marketing efforts and drive the success of our product lines. The ideal candidate will have a strong understanding of marketing strategies, product management principles, and market dynamics. They will be responsible for developing and executing marketing plans, conducting market research, and collaborating with cross-functional teams to ensure the successful launch and promotion of our products.

Key Responsibilities:

  • Pricing Strategy: Collaborating with pricing teams to set competitive pricing for the product.

  • Product Positioning: Defining the unique value proposition of the product and positioning it effectively in the market.

  • Go-to-Market Strategy: Developing and executing go-to-market strategies to launch new products or features.

  • Product Launches: Planning and executing product launches to create buzz and generate demand.

  • Messaging and Communication: Creating compelling messaging and communication materials to promote the product.

  • Sales Enablement: Providing sales teams with the necessary tools, training, and collateral to sell the product effectively.

  • Travel to customers and dealers to understand their operations and pain points is required

Qualifications:

  • Bachelor's degree in Marketing or a related field.

  • Product launch experience in marketing or product management experience is required

  • 3-5 years of marketing experience

  • Must be driven, curious, and versatile

  • Excellent communication skills, both written and verbal.

  • Ability to multitask and prioritize tasks in a fast-paced environment.

  • Strong understanding of marketing principles and techniques.

  • Must possess the following skills: strategic thinking, project management, collaboration, attention to detail, and have a results driven mindset.

    About TEKsystems:

We're partners in transformation. We help clients activate ideas and solutions to take advantage of a new world of opportunity. We are a team of 80,000 strong, working with over 6,000 clients, including 80% of the Fortune 500, across North America, Europe and Asia. As an industry leader in Full-Stack Technology Services, Talent Services, and real-world application, we work with progressive leaders to drive change. That's the power of true partnership. TEKsystems is an Allegis Group company.

The company is an equal opportunity employer and will consider all applications without regards to race, sex, age, color, religion, national origin, veteran status, disability, sexual orientation, gender identity, genetic information or any characteristic protected by law.

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