Job Information
NVR Regional Marketing Specialist in Cleveland, Ohio
Regional Marketing Specialist
Job Category Sales / Marketing
Market Location OH - Cleveland/Akron
Location OH - Cleveland
Apply Now (https://phg.tbe.taleo.net/phg01/ats/careers/v2/applyRequisition?org=NVRINC&cws=52&rid=31387)
NVR has been helping families build their happily ever after since 1948. As a Top 5 US homebuilder, we’re committed to quality and to our customers and we take pride in the nearly 500,000 new homes we have sold and built across the country. Working in the homebuilding industry is tangible and rewarding, but not every job at NVR requires a hard hat. We don’t just sell and build new homes; we also manage teams, acquire land, manufacture materials, provide mortgages to our customers, and provide corporate support to NVR’s multi-billion dollar business operations.
The Regional Marketing Specialist plays an important role in the development and execution of community-specific marketing strategies to drive high quality community web leads and model traffic that convert to appointment to help the region, divisions and communities meet or exceed their sales plan. The Regional Marketing Specialist is focused on achieving an optimal online Customer Experience and supporting the divisions to meet or exceed sales plan. This role will require a high-level energy candidate that can motivate others to take action.
Primary Responsibilities
Support the homebuilding divisions to achieve sales plan
Strategize plans for launching new communities and successfully build a quality list of prospects for the community launch
Develop a quarterly marketing plan for high quality lead generation incorporating both organic lead gen and paid advertising
Motivate sales team with high-level enthusiasm to build organic traffic
Community marketing and branding, to creating content that speaks to the identified target buyer, to enhance the customer experience and convert web traffic to leads
Review and analyze overall marketing plan results for each community/division/region including eblasts, surveys, advertisements and webpages
Optimize video productions with sales team
Create signage strategies and optimize locations
Website maintenance and updates, as well as review community virtual traffic
Manage the marketing and advertising budgets for each of the divisions that you support
Create new community marketing content, such as community and testimonial videos, virtual assets, etc.
Responsible for brand compliance for both the overall corporate advertising guidelines as well as the FTC and Department of H.U.D regulations
Qualifications
3-5 years of successful marketing experience is preferred
Bachelor’s degree in Marketing/Communication, Journalism or related field; or equivalent experience
Strong leadership and communication skills
Exceptional organization, attention to detail and problem-solving skills, with the ability to multi-task and prioritize projects
Collaborative and strategic approach to lead creativity and change within the divisions
Demonstrated ability to write and proofread effective copy that drives online conversions
Demonstrated ability to oversee creative projects like video
Able to work effectively and independently in a complex professional environment
Life at NVR
At NVR, your desire to excel is matched by our commitment to your success and we’ll give you the tools and industry knowledge you need. Our management team is tenured and talented, nearly 80% of them promoted from within, so you’ll find mentors who can share their knowledge, provide career guidance and encourage your success.
NVR also offers benefits among the best in the industry that reflect the strong commitment we have to all of our employees.
Competitive Compensation
Home Purchase Discount
Mortgage and Settlement Services Discounts
Comprehensive Health, Life and Disability Insurance
401(k) (Full-time employees are eligible to contribute immediately)
Employee Stock Ownership Program
Vacation and Holidays
In addition to the traditional benefits, we offer all our employees stock ownership through a profit sharing trust as part of our retirement savings package. NVR has had the highest Earnings Per Share growth rate in the homebuilding industry for the past 10 years, so as we grow financially, so do you.
We are an Equal Opportunity Employer. Drug Testing and Credit Check are required. Applicants must be legally entitled to work in the United States, as NVR does not provide visa sponsorships.