WDAF-TV / Fox 4 in Kansas City is seeking a full time Senior Digital Content Producer. A Digital Content Producer is responsible for curating high-performing content, updating the local website, crafting homepage layouts driven by data, and helping to report news -- everything from quick-hit local stories to breaking news and enterprise reports. This role will work on building a loyal local audience by being responsive to traffic patterns and audience interest while serving as a steward of our brand.

Essential Duties and Responsibilities

• Create and edit website stories with excellent grammar, punctuation, and AP Style that is packaged and promoted in a way that generates engagement and repeat site visitation

• Monitor all forms of media (print, TV, digital, blogs, and social) and be quick to report breaking news stories and always on the hunt for exclusive and/or trending content that will grow engagement and drive loyal, local traffic

• Excellent at writing headlines that grow audience and engagement

• Prioritize packaging content that grows page views per visitor and time on site using headline testing, metric tools, and observed patterns to guide decision making

• Evaluate website traffic trends to make decisions on both daily content needs and longer-term content curation that will grow local audience

• Promote and distribute news content on social media

• Monitor social media accounts and respond to viewer questions and comments

• Build positive working relationships with newsroom staff and management, work collaboratively on enterprise content, and creating opportunities to market web content on broadcast

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  Additional Job Description

  Experience, Skills, Education

• 2 years of experience in digital content and journalism preferred

• Clever headline writer that gets readers to click

• Strong multi-tasking abilities

• Organized, technical problem solver and quick decision maker

• Comfortable with cold calling to develop stories

• Capable of researching, interviewing and writing original news articles

• Knowledge of SEO best practices and AP Style

• Enjoys working in teams and has excellent interpersonal skills

• Ease with/ability to learn new technology independently and quickly

• Strong communicator

• Schedule flexibility (nights, weekends)

• Regularly meets measurements of success

• Strong understanding of Google Analytics; Chartbeat experience a plus

• Proficiency in MS Office; HTML, CSS and Photoshop experience a plus

• The Digital Content Producer must be able to sit, reach, conduct telephone conversations, use electronic mail, write letters and memos, conduct face-to-face discussions with individuals or groups, make decisions without supervision, make decisions that impact the results of co-workers, and work indoors in environmentally controlled conditions.

Nexstar Media Group, Inc. (NASDAQ: NXST) is a leading diversified media company that produces and distributes engaging local and national news, sports and entertainment content across television, streaming and digital platforms, including nearly 300,000 hours of original video content each year. Nexstar owns America’s largest local broadcasting group comprised of top network affiliates, with 200 owned or partner stations in 116 U.S. markets reaching 212 million people. Nexstar’s national television properties include The CW, America’s fifth major broadcast network, NewsNation, America’s fastest-growing national news and entertainment cable network reaching 70 million television homes, popular entertainment multicast networks Antenna TV and Rewind TV, and a 31.3% ownership stake in TV Food Network. The Company’s portfolio of digital assets, including The Hill and BestReviews, are collectively a Top 10 U.S. digital news and information property. In addition to delivering exceptional content and service to our communities, Nexstar provides premium multiplatform and video-on-demand advertising opportunities at scale for businesses and brands seeking to leverage the strong consumer engagement of our compelling content offering. For more information, please visit Nexstar.tv.

EEO Statement: All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability or protected veteran status.